Healthy habits start at the source.

Rachel’s Habit is sourcing whole, fresh, and raw foods to bring right to your door.

Bell peppers, broccoli, squash, potatoes, apples, onions and carrots in a crate
Sourced from curated farms and waters. The best local and regional options.

Our mobile app is coming soon to iOS and Android.

Build your weekly customized cooler, add and delete items as you need, track your cooler status — all from the app.

About

About Rachel’s Habit

We’re committed to delivering the highest quality ingredients available, helping you build the foundation for healthy home cooking.

Peppers, broccoli, squash, zucchini, carrots, potatoes, apples, milk and cheddar on a wooden board

How it works

  1. Weekly Curated Bounty

    We provide a thoughtful selection of the season’s finest whole and raw foods from the highest quality local & regional farms and waters.

  2. Fill Your Dream Fridge

    You’ll have the freedom to customize your order before the deadline each week.

  3. In-Step Tracking

    You’ll be notified every step of the way including when your cooler is out for delivery and arrives at your home.

  4. Freshness Guaranteed

    Orders arrive on a designated local delivery day, ensuring peak flavor.

  5. Sustainability is Simple

    Unload your cooler of farm fresh ingredients, then set it out on your doorstep for next-day pickup.

Our Sourcing Standards

Whole Fruits and Vegetables

  • Healthy soil
  • USDA Organic
  • Regenerative Organic

High Quality Proteins

  • Diverse pastures
  • 100% grass-fed Beef
  • Pasture Raised Livestock

Ocean Food

  • Wild-caught
  • Sustainably-raised